Aerial view of a sandy beach meeting turquoise waves, foamy white surf washing onto shore, clear water transitioning from deep to shallow.
A woman with arms raised at a crowded outdoor concert or festival, stage lights glow in the background, everyone dancing and enjoying the music.

Myrtle Beach Top Events

Dreaming of sunny Myrtle Beach then start planning your unforgettable vacation at voco™ The Shelby – Myrtle Beach. With exciting 2026 events on the horizon—like beachfront festivals, live music, and family-friendly attractions—now is the perfect time to book your stay and make the most of Myrtle Beach’s sun-soaked adventures.

MB World Amateur Golf Tournament: 8/31/26 - 9/4/26

Myrtle Beach Jazz Festival: 10/16/26 - 10/18/26

Myrtle Beach Jeep Jam: 10/30/26 - 11/1/26

Myrtle Beach Classic: 5/13/27 - 5/16/27

Carolina Country Music Festival: 6/10/27 - 6/13/27
Featuring: To be announced...

PLAN EARLY, BOOK NOW

    Calling All Golfers

    Tee off your Spring Break at voco The Shelby – Myrtle Beach by IHG, the perfect home base for golf trips with friends, just minutes from world-class Myrtle Beach golf courses. Enjoy oceanfront relaxation by day and unwind with your buddies after a round on championship fairways, all near the area’s top dining and nightlife. Book your Spring Break golf getaway in Myrtle Beach now and lock in prime dates for your crew.

    PLAN EARLY, BOOK NOW